It took digital as well as online marketing for me to really leverage my online presence
Starting as well as running my own business had consistently been a goal of mine. Growing it sustainably with online marketing is a new approach. I sort of grew up in the HVAC company. My aunt had a little HVAC business. My aunt was a big influence on my life as I was raised by a single mother. I was following her around like a puppy for as far back as I can recall. Through her, I started dreaming of having my own HVAC business. She gave me my start out of the gate as well as I really took to being the best HVAC specialist around. I was able to learn even more when I was sent for all the formal training even though I had been really working with her since I was a kid. 6 years of work was enough as well as I decided to go out on my own. It was awesome to have her blessing as well as she was really proud of me. My aunt instilled in me that my task would lead to my ultimate success. Yet, I also knew that I had to market myself. It was still early in the digital revolution even though I had a website day one of my new business. But truthfully, it was really just a passive ad online. It took digital as well as online marketing for me to really leverage my online presence. The online marketing firm I went with immediately redeveloped my website so it was interactive as well as updated. From then on it was search engine marketing techniques that really worked.
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